The ad showed a man suffering from the condition, envying another man who emerges from a public restroom after just having gone, then eyeing prunes in a store window. Super Bowl viewers now know more than many might want to know about ''opioid-induced constipation.'' The idea is that they're marketed as more premium products than 20-ounce bottles - and fetch more money per ounce.Ĭoke says the focus on smaller sizes also dovetails with the trend of Americans cutting back on soda, as sugary drinks coming under fire from health advocates. The ad reflects Coke's rejiggered strategy of focusing on smaller cans and bottles.
The surprise ad featured the green superhero leaping off buildings and chasing Ant-Man (played by Paul Rudd) through city streets for a mini-Coke. How many Cokes does the Hulk need to quench his thirst? Apparently a dainty mini-can will do the trick. The account had nearly 3,000 followers as of 8:20 p.m. Why would someone create me just to sell soda? Please let me die,'' it tweeted. The nightmare creature already has its own parody Twitter account, which notes it is not ''associated with whatever the hell that Puppy Monkey Baby was supposed to be advertising.'' It lists its location as ''Hell,'' so it likely is not run by PepsiCo's social media team. Remember that Puppymonkeybaby creature from the Mountain Dew Kickstart commercial back in the first quarter? It combined the head of a puppy, the torso of a monkey and the diaper-wearing bottom of a baby. NEW YORK (AP) The latest developments in Super Bowl commercials before, during and after the Big Game: